Enabling Precision & Sustainability For One Of The Largest Seed Companies In The World-Increasing Yield And Creating Opportunities For Smallholder Farmers
East-West Seed is a privately-owned Dutch company that is one of the largest vegetable seed companies in the world and a producer of an assortment of hybrids and open-pollinated seeds.
East-West Seed is the market leader for tropical vegetable seeds in Asia. It develops, produces and markets hybrid tropical vegetable seeds. The company has developed its business over the last four decades using superior vegetable breeding combined with a carefully cultivated and nurtured relationship with local farmers wherever it operates. The company holds strong market positions in Asia and is rapidly expanding in Africa and Latin America.
East-West Seed is presently enhancing its business operations and the technology they use. While the organisation has been extremely successful in their endeavours as a seed company in the last 39 years, they envision the crux of business transformation in their need to change the way they operate and in the way they make the best use of modern technologies.
The organisation faced the following challenges and there was an urgent need for digitization to help the company in their efforts to increase yield per acre.
EWS has partnered with CropIn to implement SmartFarmTM for its operations in six regions across Asia – Indonesia, India, Thailand, Philippines, Myanmar and Vietnam. The goal of the partnership is to achieve –
SmartFarm®is an end-to-end farm data management solution that monitors all processes leading up to harvest. The solution leverages ground-truth data, weather advisory, and accurate insights based on satellite monitoring to enable data-driven farm and business operations. By tracking, managing and monitoring every step — from input to execution — all in one place, SmartFarm® helps achieve efficiency and improves traceability and output predictability.
Some of the other notable features that aided the digitisation activities include: