Digitalizing for the Future
A deep-dive into how Cropin's intelligent solutions helped a leading food company to transform its farm operations digitally and sustainably increase the overall efficiency of its plot & farmers.
Our client is a well-established Canadian multinational food company that specializes in producing French Fries and Potato Specialities. They are one of the world's largest producers of these products and have a strong presence in the frozen food market in India and the subcontinent. Their products are highly regarded and used by major fast-food chains, hotels, restaurants, and catering companies. They are also popular for home consumption.
The Client's challenges
Some of the key challenges faced by the client were:
-
Managing farm data through manual records which led to inconsistencies and difficulties in identifying suitable farming plots and maintaining operation records.
-
Real-time monitoring of farm activities was lacking, leading to farmers deviating from activity schedules, resulting in suboptimal crop yields, inefficient resource use, and higher costs.
-
Difficulty in adopting appropriate package of practices, which affected their crop yields and overall farm productivity.
-
Difficulties in selecting suitable inputs for their farming operations.
-
Challenges in managing field activities such as dehaulming and rouging
The client was looking for a complete farm management & intelligence solution that would enable them to manage its farm data more effectively, ensure that its farmers were following best practices and activity schedules, and improve the overall efficiency of its operations.
How Cropin helped
The client deployed Cropin’s comprehensive and highly configurable farm management platform - Cropin Grow (SmartFarm), and Cropin's plot-level predictive intelligence solution. The client wanted to ensure they managed their farm data more effectively, adopt sustainable farming operations, and achieve the quality objectives in potato production. With features such as geotagging farm plots, monitoring input usage, weather, pest and diseases advisory, etc., Cropin was able to help the brand digitize, manage, and monitor their farms, improve data capture accuracy, and make data-driven decisions leading to increased productivity and profitability.
Impact
Cropin helped the client to digitize & enable
- 1500+ Farmers
- 3000+ Plots
-
7300 Acres of farm land
Fill form to download the case-study
Our client is a well-established Canadian multinational food company that specializes in producing French Fries and Potato Specialities. They are one of the world's largest producers of these products and have a strong presence in the frozen food market in India and the subcontinent. Their products are highly regarded and used by major fast-food chains, hotels, restaurants, and catering companies. They are also popular for home consumption.
The Client's challenges
Some of the key challenges faced by the client were:
-
Managing farm data through manual records which led to inconsistencies and difficulties in identifying suitable farming plots and maintaining operation records.
-
Real-time monitoring of farm activities was lacking, leading to farmers deviating from activity schedules, resulting in suboptimal crop yields, inefficient resource use, and higher costs.
-
Difficulty in adopting appropriate package of practices, which affected their crop yields and overall farm productivity.
-
Difficulties in selecting suitable inputs for their farming operations.
-
Challenges in managing field activities such as dehaulming and rouging
The client was looking for a complete farm management & intelligence solution that would enable them to manage its farm data more effectively, ensure that its farmers were following best practices and activity schedules, and improve the overall efficiency of its operations.
How Cropin helped
The client deployed Cropin’s comprehensive and highly configurable farm management platform - Cropin Grow (SmartFarm), and Cropin's plot-level predictive intelligence solution. The client wanted to ensure they managed their farm data more effectively, adopt sustainable farming operations, and achieve the quality objectives in potato production. With features such as geotagging farm plots, monitoring input usage, weather, pest and diseases advisory, etc., Cropin was able to help the brand digitize, manage, and monitor their farms, improve data capture accuracy, and make data-driven decisions leading to increased productivity and profitability.
Impact
Cropin helped the client to digitize & enable
- 1500+ Farmers
- 3000+ Plots
-
7300 Acres of farm land