Why farm-to-fork traceability is vital to the global food industry

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The food industry is a vital part of the global economy, with experts predicting it to reach $899 billion in sales by 2022. Fueling this growth are digital agriculture techniques and technology, which are crucial to:

  • Ensuring overall food safety
  • Reducing the danger of foodborne illnesses and contaminated food, which causes illness due to food poisoning in almost 1 in 10 people globally
  • Lowering healthcare costs significantly as a staggering $110 billion per annum is wasted on productivity and medical expenses stemming from unsafe food, according to the WHO
  • Building a secure and stable food supply chain ecosystem

These critical factors ultimately translate to a more robust economy, which is linked intricately to consumer confidence.

End-to-end data traceability – the nucleus of food safety

“Foodborne diseases impede socioeconomic development by straining healthcare systems and harming national economies, tourism, and trade.” –WHO

The globalization of supply chains, frequent foodborne diseases, and the emergence of informed consumers have put food safety under a global lens. This has made it critical for agri-output companies to ensure seed-to-shelf traceability. Here’s how farm-to-fork traceability can help prove fruitful for food processing companies:

Understanding the food origin/source:

The traceability information can help identify where the food comes from and where it goes – at every stage of the food supply chain process (from manufacturing to distribution) based on the predefined objectives of food inspection and certification.

Traceability includes critical elements such as:

  • Origin of food source
  • Processing history
  • Distribution details
  • Location of the food product within the supply chain

How it helps: Traceability brings about increased visibility and control of the food product among stakeholders in the farm-to-fork journey.

Moving with proactiveness:

When an untoward incident occurs, traceability aids all stakeholders in responding quickly. For example, if a product needs to be recalled in the interest of public health and safety, food traceability doubles as a superpower to proactively provide support in case of any eventuality.

How it helps: This increased transparency enables consumers to see how reliable the system is and goes a long way to preserve the credibility of the agri-output company. It also drives informed decision-making about costs and market reach while building consumer trust.

Promoting a culture of preventing food adulteration:

Speaking in terms of prevention, food traceability identifies the source of a problem so that steps can be taken to ensure that it does not recur.

How it helps: The information gathered aids in the identification of areas for improvement and managing risks, making the process streamlined, profitable, and enhanced – every single time.

Farm-to-fork traceability: Technologies that benefit consumers

According to the UNDP:

UNDP-farm-to-fork-traceability

Understanding the role of technology to improve the farm-to-fork traceability journey:

Technology

Benefit for end-consumer

Benefits for company

Blockchain traceability

trustworthy-food-supply-chain

Access to a transparent and trustworthy food supply chain

agriproducts

Ability to track the origin of agriproducts

industry-growth

Accelerate agricultural industry growth

Screenshot 2022-11-02 at 12.00.28 PM

Safeguard data and prevent tampering via a centralized dashboard

reduce-supply

Reduce supply chain vulnerabilities to inaccuracies and fraud

Biosensors combined with Radio Frequency Identification (RFID) Technology

Access to high-quality food as these biosensors help:

analyze-nutrients

Analyze nutrients

natural-toxins

Detect natural toxins and antinutrients for monitoring food processing

detect-genetically-modified-crops

Detect genetically modified crops

output-quality

It helps increase information accuracy and improve output quality

Improve-operation-speed

Improve operation speed and efficiency to minimize costs in labor and operation

Reduce-losses

Reduce losses in inventory

High-Resolution Satellite Imagery

satellite-monitoring

Creates seamless satellite monitoring of crops and management of farms, paving the way for sustainable and ‘clean’ farming

offers-ground-data

Offers ground data from farms and weather warnings to help data-driven farm and business management

critical-information

Relays critical information to farmers related to weather advisory, crop health, pest alert, and so on resulting in improved yields

AI/ML, Field Sensors, and Satellite Imaging

boosts-nutrition

Boosts nutrition of farms and crops

ensures-adherence

Ensures adherence to compliance and high-quality standards

key-agricultural-processes

Allows benchmarking of key agricultural processes

harvest-quality

Helps improve the overall harvest quality and accuracy through precision farming

pest-detection

Assists in disease and pest detection in crops as well as in detecting target weeds to understand which herbicide to use as a preventative measure

cropping-patterns

Detects cropping patterns and predicts the future of the crop, highlighting associated risk and opportunity

Big Data for Smart Farming

boosts-farm-yields

Boosts farm yields as well as end quality due to the right and timely decisions

farmers-granular

Provides farmers granular data on weather patterns, water cycles, fertilizer requirements, etc.

smart-decisions

Enables farmers and companies to make smart decisions, such as which crops to plant for improved profitability and when to harvest them

Digitization of data with a Farm Digitization and Business Intelligence (BI) Solutions

data-capture-accuracy

Improved data capture accuracy, which boosts the production of quality products and ensures consumer health and safety

data-driven-decision-making

Improved farm productivity and profitability with data-driven decision making

saves-time

Saves time, arrests data leakage and manual error

maximized-per-acre

Maximized per acre value and development of sustainable practices

Data Analytics Tools

transparency

Brings in transparency to consumers and builds trust

ensures-quality

Ensures quality

certification

Meets certification standards for export while minimizing cultivation malpractices

adulteration-free

Ensures adulteration-free goods

intelligence-analytics

Provides access to predictive intelligence analytics and reports

real-time-BI-reports

Improves farm operations with actionable and real-time BI reports

Tech disruption from seed-to-shelf with intelligent Agtech solutions

Modern agriculture is a culmination of intelligent Agtech tools, digital farming practices, and trustworthy farmers' intuition and judgment. Cropin Trace is a 360-degree solution to bring end-to-end traceability across diverse farming processes. Using cutting-edge technologies such as AI, ML, and remote sensing, Cropin creates an intelligent, interconnected data platform, helping organizations digitize their operations from farm to fork.

Cropin, a full-stack Agtech platform, has partnered with over 250 organizations globally to digitize over 16 million acres of farmland and enrich the lives of about 7 million farmers.

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