Toward Surety of Supply
The potato’s story is one of global migration. Fifty years ago, it thrived in Europe’s temperate zones; today, China is the world’s leading producer. While heat-tolerant varieties enabled expansion into warmer, non-traditional lands, climate change has made these new territories increasingly volatile.
For a global food processor, every crispy fry is a complex feat of coordination. In an era of shifting patterns and erratic weather, commercial success hinges on one factor: surety of supply.
Yet, that surety is under relentless pressure. From extreme weather to sudden disease outbreaks, risks often converge into a “perfect storm” for production. To stay ahead, global leaders need more than a traditional strategy—they need a sophisticated intelligence engine capable of out-innovating disruption itself.
The Global Pioneer: A Profile in Scale
Our client is a titan of the global food processing industry, a vertically integrated agribusiness powerhouse renowned for its leadership in potato sourcing and processing. Having pioneered the commercial frozen French fry in the late 1940s, the company now operates across forty countries. They manage the entire crop lifecycle from proprietary seed development to distributing frozen specialties to the world’s largest restaurant chains. Their success is built on a foundation of plant science and sustainability, ensuring consistent quality regardless of where the raw material was grown.
