CPG businesses today face unprecedented challenges
Climate change, rapid tech shifts, supply chain disruptions, the rise of D2C brands, private label growth, counterfeit risks, stricter sustainability mandates, and shifting consumer demands are redefining the CPG industry. In this era, INNOVATION isn’t optional, it’s mission-critical, the path to survival, success, and long-term prosperity.
Those who master this balance will be tomorrow’s FMCG leaders, and Cropin is committed to empowering CPG companies to succeed in an increasingly competitive and ever-changing market.
Why leading CPG brands choose Cropin?
Cropin empowers CPG companies to innovate faster and smarter with AI-driven agri-intelligence. We help build resilient supply chains by mitigating climate risks, reducing crop loss at the farm level, managing market volatility and price fluctuations, ensuring quality and consistency in fresh produce sourcing, meeting regulatory compliance, addressing counterfeit and adulteration risks, and enabling sustainable sourcing.
Trusted by some of the world’s leading CPG brands, Cropin goes beyond these challenges, helping companies navigate geopolitical risks, expand production to new regions, and stay ahead in an ever-evolving global landscape.
- Reliable, High-Quality Sourcing Across Geographies
- Lower Waste and Production Costs
- Enhanced Climate Resilience and Supply Chain Stability
- Digitization of Production Through AI-Driven Insights
Intelligence at every step of the agri-food value chain
From seed selection to shelf delivery, discover how Cropin’s AI powers smarter decisions and stronger outcomes across your sourcing journey.
Sourcing
Identify climate-resilient regions to reduce supply risks
Planning
Predict crop yields & harvest timelines
Production
Optimize input use with AI models
Sustainability
Track ESG & sustainability metrics across regions
Procurement
Align harvest timelines with real-time data
Traceability
Build trust with end-to-end product traceability
Diversification
Strengthen supply chains by diversifying crops, regions & suppliers
PepsiCo’s smart sourcing revolution with Cropin Cloud
We collaborated with PepsiCo to digitize their entire potato value chain, from crop stage and health to yield forecasts and weather tracking. By delivering real-time insights, we helped them improve procurement planning, boost operational efficiency, and scale sustainable practices across key regions in Asia.
- 90% weather prediction accuracy
- 87% disease early warning system
- 87% crop stage progression accuracy
- 82% crop growth insight accuracy
Being an Agri company at heart, we aim to bring in sustainable, resilient, and inclusive solutions that would address the diverse issues of farmers and help them improve their livelihoods. Through our partnership with Cropin on this new initiative, our goal is to eventually roll out this solution to PepsiCo farmers across India and empower them with real-time tracking of crop health to maximize yield and quality.
— Anukool Joshi, Director Agro, Pepsico
Partnering with the world’s most trusted CPG companies
Where agriculture meets intelligence: Cropin for CPG
Stay ahead of climate risks with predictive sourcing
Mitigate climate risks and secure stable supply chains by sourcing from climate resilient regions using AI-driven predictive analytics forecasts, weather models, and early warnings to adapt faster and source smarter, no matter the conditions.
- Reduce reliance on high-risk regions
- Gain early insights about potential shortages or production issues
- Prepare for weather risks with alerts & ensure year-round supply continuity
Make every sourcing decision count for people and planet
Track sustainability KPIs like soil health, water use, and carbon footprint to meet ESG goals and ensure responsible sourcing across every region, all from a single intelligent dashboard.
- Monitor ESG and sustainability metrics
- Ensure eco-friendly sourcing practices
- Align with global sustainability goals
Predict harvest outcomes with precision and confidence
Forecast yields with precision by remotely monitoring crop health and detecting crop growth stages pest risks, disease outbreaks. Improve yield predictions accuracy with scientific sampling and reduce supply chain variability caused by crop failures.
- Remotely monitor crops
- Estimate harvest readiness and yield
- Gain early updates on yield forecasts and harvest times & optimize procurement planning
Reduce input costs while optimizing crop performance
Use real-time farm-level insights and automation to drive to adoption of Variable Rate Technology (VRT) and optimize input resource usage and thereby operational costs while improving productivity and efficiency.
- Gain constant granular vigilance across hundreds of hectares
- Leverage vegetation indices from satellite imagery for resource optimization
- Lower production costs with inputs from trained AI/ML agronomy-aware models
Track every step from soil to shelf
Ensure transparency, food safety, and compliance by enabling end-to-end traceability with digital records from farm origin to store shelf.
- Trace product origin easily
- Strengthen food safety claims
- Meet regulatory standards
Choose the right crops for the right regions
Leverage Cropin’s proprietary knowledge grid and historical data to identify seed varieties or crop practices best suited for specific sourcing regions improving consistency, quality, and climate adaptability.
- Combining data science with agronomy for adaptive breeding recommendations
- Select best suited seed varieties accounting for long-term climate risks
- Accelerate time-to-market and adoption of climate-resilient crops
Spot bottlenecks early and minimize post-harvest loss
Reduce spoilage and post-harvest loss by identifying supply chain bottlenecks early, using predictive analytics and real-time visibility to minimize waste and maximize efficiency.
- Cut post-harvest losses
- Identify bottlenecks fast
- Boost supply chain efficiency
Bring your agri-data together for smarter decisions
Bring together ERP, IoT, weather, and field data into one AI-powered platform to enable faster, more informed decisions at every stage of sourcing and production.
- Effortless data integration from existing systems through a common object model
- Seamless interoperability for better decision-making
- Maintain information hierarchy
Strengthening farmer connections
Use Cropin Connect to issue advisories, collect feedback, and build trust with growers, empowering a collaborative and transparent sourcing ecosystem.
- Engage farmers directly
- Send timely advisories
- Build sourcing transparency
Strengthening farmer connections
Use Cropin Connect to issue advisories, collect feedback, and build trust with growers, empowering a collaborative and transparent sourcing ecosystem.
- Engage farmers directly
- Send timely advisories
- Build sourcing transparency
Sector insights with real-life stories
Explore our collection of case studies designed for CPG and
FMCG leaders. Discover data-backed strategies and expert insights to help you build smarter, more resilient agri-food supply chains.
Discover how Godfrey Phillips India (GPI), a leader in tobacco industry, transformed its operations from paper-based inefficiencies and fragmented...
Pepsico partnered with Cropin to implement Plot Intelligence to manage their Potato crop value chain and receive insights on...
Learn how a Canadian multinational company that specializes in producing French Fries and Potato Specialities digitally transformed their farm...
Loacker implemented a farm management and traceability solution to digitize their farms, improve farm operations transparency and data capture...
Sucafina, a leading sustainable Farm-to-Roaster coffee company partnered with CropIn to implement our farm digitization & packhouse solution in...
One of the leading brewing companies in the world partnered with Cropin to streamline their material sourcing of sorghum,...
Frequently asked questions
How can Cropin help CPG companies improve agricultural sourcing?
We use AI-powered insights to identify reliable sourcing regions, monitor crop health in real time, and reduce supply variability. This helps our partners achieve consistent quality and greater climate resilience across the agri-supply chain.
What makes Cropin’s platform different from other agricultural technology solutions?
We are the world’s largest AI-powered platform for agriculture. Our proprietary Crop knowledge grid, predictive models, and deep domain expertise enable customized solutions for sourcing, traceability, and sustainability.
How does Cropin support sustainable sourcing for FMCG brands?
Our platform includes built-in ESG tracking, covering water use, carbon emissions, soil health, and more, so our partners can meet global sustainability goals while building transparent, responsible supply chains.
Can Cropin’s AI platform reduce costs and waste in food production?
Absolutely. Our real-time intelligence helps optimize inputs, improve yield forecasts, and reduce post-harvest losses, cutting operational costs and minimizing food waste.
How can my company partner with Cropin for digital transformation?
We offer customized partnership programs to help CPG and FMCG brands digitize sourcing, scale AI adoption, and lead the shift toward climate-smart agriculture.
Request a CPG supply‑chain resilience demo
Lead the future of CPG with Cropin’s AI-powered platform for sustainable sourcing, resilient supply chains, and data-driven production decisions!
