Crop intelligence
Strawberry yield and quality forecasts for fresh buyers.
Strawberries are perishable, climate-sensitive and prone to fruit rot. Cropin forecasts yield, readiness and quality so retailers such as Walmart can plan supply and pricing.
What Cropin tracks
Readiness, quality and pest alerts.
Connect plot observations, Earth observation, weather and crop-specific models to production, sourcing and risk workflows.
Day length and temperature drive the strawberry’s growth cycle.
Strawberry is an unique versatile fruit consumed fresh and is used in food products as a popular flavor. This perennial herb is cultivated as an annual crop to maximize yield. Its growth cycles influenced by day length and temperature. Popular in fresh food shelves, climate change has led to price volatility of strawberries.
Strawberries are one of the most economically significant fruit crops globally. This high-value horticulture crop is a major commodity in global fruit trade.
Strawberry crop stages, in order
- 1Plant establishmentCrown · roots · survival
- 2Crown and leaf growthCanopy · nutrition · vigor
- 3Flower initiationBud count · temperature
- 4FloweringPollination · weather · disease
- 5Fruit setRetention · shape · health
- 6Fruit developmentSize · water · firmness
- 7RipeningColor · sugar · shelf life
- 8Harvest readinessPick window · cold chain
Climate, disease and a short shelf life all squeeze strawberry supply.
Strawberries are very sensitive to climate change and require intelligent insights to manage commercial cultivation. Strawberries are also highly susceptible to numerous pests and diseases. Managing these threats often requires advanced data-driven insights. Another huge challenge is that fresh strawberries are extremely perishable, resulting in significant post-harvest losses. This necessitates a very quick and efficient supply chain to get the fruit from the field to the consumer.
- Crop models in use
- Crop yield, Crop health indicators, Irrigation advisories
- On disease and pest early warning
- Anthracnose fruit rot, Dry wilt
Walmart plans strawberry sourcing on readiness and quality forecasts.
- Custom AI models built for sourcing decisions
- Forecasts of crop yield and supply stability, so pricing holds without cutting quality
- Crop readiness insights, quality forecasts and risk assessments to balance cost, quality and sustainability
2,108acres of strawberry digitized on Cropin across all programmes
Deployed in 3 countries
US, Brazil, Peru
Further reading
- Proactive supply chain: mitigating crop shortages with AI-powered sourcing intelligenceInsight
- Agri-food leaders: adapt or perish – unlock how AI & data builds your supply chain resilienceInsight
- Cropin teams up with global retailer to help build a more climate-resilient, data-driven agriculture and a predictable food supply chainInsight
Frequently asked questions
What is Cropin’s strawberry crop solution, and what challenges does it solve?
Cropin’s strawberry crop solution is a digital agriculture platform that uses data‑driven insights and AI to help growers monitor and manage strawberry cultivation efficiently. It solves key challenges like climate sensitivity, pests and diseases, and high perishability of strawberries, enabling better crop health tracking, harvest forecasting, and quality outcomes.
Why is digital agriculture important for strawberry production?
Strawberries are very sensitive to weather changes, pests, and diseases, and they deteriorate quickly after harvest. Digital agriculture provides real‑time insights, predictive analytics, and smart advisories, which help growers make faster decisions, reduce post‑harvest losses, and improve supply chain planning, all important for profitability and consistency in quality.
How does Cropin monitor strawberry crop health and growth in real time?
Cropin continuously tracks strawberry crops using advanced digital tools that combine AI‑powered analytics, satellite and environmental data, and field observations (often through mobile or web apps). These tools monitor crop health indicators, climate, and stress conditions, and flag risks like disease or water stress so growers can take timely action.
Does the platform support plot digitization and geotagged farm records?
Yes! Cropin provides plot digitization and geotagged farm record capabilities, so growers and field teams can map farm plots, record activities, link observations to specific land areas, and store farm‑level data digitally. This makes tracking crop history, performance, and interventions easier and more accurate over time.
How do "Micro-Climate Alerts" protect strawberries?
Strawberries are highly sensitive to temperature and humidity. Cropin provides hyper-local weather alerts that warn growers of frost or high-heat events. This allows for proactive measures like deploying row covers or adjusting irrigation to prevent fruit loss.
How does Cropin optimize "Berry Shelf Life"?
Shelf life starts in the field. By monitoring crop health indices and soil moisture, Cropin ensures that strawberries are harvested at the ideal “Firmness” and “Brix” levels. Proper nutrient management through the platform leads to stronger cell walls, reducing bruising during transport.
Other crops on the platform
Strawberry runs on the same platform as 400+ other crops: field records, satellite observation, weather and crop models, read together through the Crop Knowledge Grid.
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